- strategy
- nounADJECTIVE▪ effective, good, sound (esp. AmE), successful, winning▪ bad, poor▪ alternative, different▪ clear, coherent, simple▪ viable▪ future▪ long-term, medium-term, short-term▪ basic, broad, general, overall▪
Their overall strategy is good, but one or two of the details could be improved.
▪ key▪a key strategy to increase sales
▪ comprehensive▪ global, international, national▪a global marketing strategy
▪ grand▪ draft (esp. BrE)▪The committee drew up a draft strategy for dealing with future floods.
▪ dual, two-pronged▪The government has employed a dual strategy to achieve these two objectives.
▪ innovative, radical▪ high-risk (esp. BrE), risky▪ aggressive▪The company adopted aggressive marketing strategies to sell its products.
▪ defensive, offensive (esp. AmE), proactive▪ prevention, preventive▪ deliberate▪Her rudeness was a deliberate strategy to provoke him.
▪ economics-based, market-oriented, etc.▪a customer-oriented business strategy
▪ anti-inflationary, anti-racist, etc.▪ coping▪We all have different coping strategies for times of stress.
▪ survival▪ exit▪No one has yet come up with an exit strategy for the troops.
▪ defence/defense, military▪ campaign, election, electoral, government, political▪ instructional (AmE), pedagogic, teaching▪ learning▪ business, commercial, company, corporate, financial, investment, management, marketing, pricing, product, promotional, recruitment, research, sales▪resource management strategies
▪ economic, energy, environmental, industrial, legislative, etc.VERB + STRATEGY▪ have▪ design, develop, devise, draw up, formulate, map out, plan, plot (esp. AmE), work out▪A coherent strategy for getting more people back to work needs to be developed.
▪The charity is drawing up a strategy to meet the needs of the homeless.
▪The committee is meeting today in Washington to plot strategy. (AmE)
▪ explore▪It is certainly a strategy worth exploring.
▪ choose, decide, decide on▪ adopt, employ, execute (esp. AmE), follow, implement, pursue, use, utilize (esp. AmE)▪They're pursuing a strategy of massive retaliation.
▪ describe, outline, set out, unveil▪The document sets out the government's new strategy.
▪ propose, suggest▪ discuss▪ change, rethink, revise▪ focus▪The company will now focus its strategy on its core business areas.
▪ abandonSTRATEGY + VERB▪ be based on sth▪ be aimed at sth, be designed to do sth▪a strategy aimed at reducing the risk of accidents
▪ consist of sth, involve sth▪ depend on sth, hinge on sth (esp. AmE), rely on sth▪This strategy relies on property prices continuing to rise.
▪ succeed, work▪The company's financial strategy is not working.
▪ backfire, failSTRATEGY + NOUN▪ development, formulation▪ meeting, session (esp. AmE)▪ review▪ document, paper▪ game▪a strategy game set during the Civil War
PREPOSITION▪ in a/the strategy▪the key idea in their strategy
▪ strategy for▪to develop an effective strategy for change
▪ strategy on▪the party's strategy on poverty
▪ strategy towards/toward▪a comprehensive strategy towards/toward regional development
PHRASES▪ a change in strategy▪The coming year may herald a change in strategy for major publishers.
▪ the adoption of a strategy, the development of a strategy, the formulation of a strategy▪The money is earmarked for the development of new product and sales strategies.
▪ the implementation of a strategy, the pursuit of a strategy▪Their single-minded pursuit of this controversial strategy led to their fall from power.
▪ part of a strategy▪He pretended that resigning was part of his long-term career strategy.
Collocations dictionary. 2013.
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